Written by Suzanne Shelton Suzanne Shelton is CEO of The Shelton Group, an advertising agency focused exclusively on motivating mainstream consumers to make sustainable choices. Are you, as a company or brand, committed to conserving water? If so, do you talk about it in a way that consumers can hear you and value the message? That’s […]
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Water conservation is something we harp on during the summertime, but what about during the winter? When the irrigation systems shut down, it’s easy to put conservation on the back burner while indoor water waste continues to occur. According to the U.S. Geological Survey, the average person uses 80-100 gallons per day for everything from cooking, […]
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A “how-to” guide on preventing and thawing frozen pipes. As temperatures drop below freezing around the country, it’s important to be aware of the cold weather’s effect on your water pipes. When temperatures are below freezing, pipes in unheated areas are subject to freezing causing messy, and often expensive issues. Just one burst pipe running at 4-8 gallons/min […]
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